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Web3 Game Weekly Report: New Player Rise and Retention Rate Analysis Industry Trends Overview
Web3 Gaming Industry Weekly Report: New Player Rise and Retention Rate Analysis
This week, there have been some important events in the Web3 gaming sector. Mysten Labs, the development company behind Sui, announced the acquisition of the game development platform Parasol, a move that could bring more game development resources to the Sui ecosystem. At the same time, the founder of Yescoin was taken away by the police due to partner disputes, and the case has escalated to a criminal case, drawing attention from the industry.
Animoca Brands' latest financial report shows that its business focus is shifting, with revenue from its consulting division surpassing that of its Web3 business for the first time, reflecting a strategic adjustment by the company. On the other hand, traditional gaming giant Epic Games is facing a class action lawsuit for manipulating players with deceptive sales tactics in its popular game "Fortnite's" store, which could impact marketing practices in the gaming industry.
In terms of new player rise, Lumiterra, World of Dypians, and KGeN stand out, ranking in the top three. These games have successfully attracted a large number of new users, demonstrating good market appeal. Following closely are the established games Axie Infinity and Sunflower Land, proving they still maintain strong user acquisition capabilities.
In terms of new player retention rate, Sunflower Land leads with a weekly retention rate of 74.2%, demonstrating strong user stickiness. Pixels and Axie Infinity follow closely behind, also showing excellent performance. These data indicate that these games excel in providing a consistently engaging gaming experience.
In the active player rise leaderboard, Legacy, Legends Reborn, and The Walking Dead: Empires occupy the top three positions. These games have successfully activated a large number of players, possibly by attracting users back through new content updates or events.
In terms of token rise, Monsterra, Planet Sandbox, and MARS4 stand out the most. This may reflect that the token economic models or market strategies of these projects have achieved certain effectiveness.
Overall, the Web3 gaming market showed an active trend this week, with both new and old projects performing well. High retention rates and a rise in active users indicate that some games have established a stable user base, while the continuous influx of new players injects new vitality into the industry. However, the industry also faces challenges in terms of legal and regulatory aspects, which require developers and platforms to handle user rights and market strategies more cautiously.