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DOGE Gets Distilled: Heritage Unleashes Dogecoin-Themed Bourbon
Hot on the heels of its limited-run, Bitcoin-themed Kentucky straight bourbon, Heritage Distilling Holding Company is back with a new pour—this time teaming up with the House of Doge to debut a dogecoin-infused bourbon experience.
Heritage Blends Dogecoin and Bourbon in Wild New Release
Heritage Distilling (Nasdaq: CASK) has uncorked its latest release following the debut of Bitcoin Bourbon. The fresh offering, dubbed House of Doge Bourbon, stems from its collaboration with the House of Doge, a corporate arm of the Dogecoin Foundation.
“The Dogecoin community has always been about mainstream adoption for payments and celebrating moments when new products and services become available for purchase with dogecoin,” said Timothy Stebbing, Director of The Dogecoin Foundation and the newly appointed Chief Technology Officer at House of Doge, in a Monday statement.
Stebbing continued:
On top of unveiling its DOGE-inspired whiskey, Heritage is integrating the contest format it used during the Bitcoin Bourbon rollout. This time, the grand prize is a bitcoin’s worth of dogecoin (DOGE)—which currently clocks in at approximately 583,771.16 DOGE at the time of writing.
“Crafting a bourbon worthy of the Dogecoin community meant bringing together tradition and trend,” Justin Stiefel, the CEO of Heritage explained in a release shared with Bitcoin.com News. “This isn’t just a meme — it’s a meticulously crafted bourbon that respects the old ways, with a wink to the new,” Stiefel added.
The announcement comes shortly after Heritage adopted its cryptocurrency treasury reserve policy, a step forward in its broader digital strategy. The company also noted it’s looking into enabling crypto payments throughout its supply chain, starting with partners in Canada, while fine-tuning its blockchain systems and tech stack.