CITIC Securities: follow the white goods enterprises benefiting from national stimulus

Jin Shi Data News on December 12th, CITIC Securities research report stated that internally, the sales data of white goods and black goods under the support of the 'old-for-new' national subsidy continue to improve; externally, the overall exposure of household appliance companies to the United States is relatively limited, so there is no need to be overly pessimistic. Looking ahead, it is expected that the domestic demand stimulus policy will be further strengthened, and it is recommended to focus on following white goods companies that benefit from the stimulus of the national subsidy; and optional zones (small appliances, projectors) that are expected to reverse the domestic demand expectations.