Public companies purchased a total of 245,510 Bitcoins in the first half of the year, which is more than twice the amount purchased by ETFs during the same period.

On July 2, according to Cryptoslate, public companies purchased a total of 245,510 Bitcoins in the first half of 2025, which is more than double the amount purchased by ETFs during the same period (118,424 BTC). The figures from the beginning of this year represent a rise of 375% compared to the 51,653 BTC acquired by companies in the first half of 2024. In contrast, ETF purchases decreased by 56%, with ETFs having purchased as many as 267,878 BTC at the start of 2024 when they were launched. Since each share of an ETF is backed by actual Bitcoin, the number created usually reflects the demand from retail investors, hedge funds, and registered investment advisors. In contrast, corporate purchases of coins reflect direct strategic decisions made by management. Therefore, the widening gap indicates that the confidence of boards in Bitcoin as a reserve asset is continuously increasing, rivaling the enthusiasm of retail and institutional investors. Notably, the 'Strategy' company alone acquired 135,600 BTC, accounting for 55% of all public company purchases. In the same period of 2024, the company accounted for 72% of total corporate coin purchases. This indicates that by 2025, corporate demand for Bitcoin is no longer concentrated in a single leading company, but has significantly diversified.